Airbnbs and short-term lets have exploded across Ireland in the last few years. From cosy cottages in Kerry to sleek city apartments in Dublin, guests love the flexibility — and landlords love the extra income.

But the market has shifted. In 2025, it’s not as simple as throwing your property up on Airbnb and waiting for the bookings to roll in. Regulations are tighter, competition is stronger, and guests have higher expectations than ever.

So, what’s really happening with short-term lets in Ireland right now? Let’s break it down.

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Guests Expect the “Hotel Touch”

Irish travellers (and the tourists flocking here) aren’t just looking for a bed anymore. They want spotless, well-styled spaces, strong Wi-Fi, self check-in, and the kind of touches you’d find in a boutique hotel.

If you’re hosting in Ireland, think: good coffee machines, a proper hairdryer, fluffy towels, and a welcome note with local tips. Those little extras can make the difference between a five-star review and an average one.

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The Rules Are Getting Stricter

This is the big one. The Irish government has been cracking down on short-term lets, especially in cities like Dublin where housing is tight. Planning permission is required in Rent Pressure Zones (RPZs), and properties need to be RTB and tax compliant.

For anyone considering Airbnb in 2025, this isn’t optional — it’s essential. A property might look like the perfect money-maker, but if it’s not compliant, it could land you in hot water.

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Airbnb vs. Traditional Renting in Ireland

Many Irish landlords are asking: Is short-term letting worth it compared to a long-term tenant?

• Short-term lets can bring in more money during peak seasons (think summer in Galway or a busy weekend in Dublin).
• Long-term lets offer stability — no guest turnover, less hassle, and steady income.

The catch? Short-term requires constant attention — cleaning, guest messages, and managing bookings. Long-term is less work, but often lower yield.

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Irish Travel Trends in 2025

Here’s what’s shaping the short-term market right here at home:

 Staycations are sticking around – plenty of Irish people still choose weekends away in Cork, Kerry, or Donegal.
 Eco-conscious travellers – guests love when hosts provide recycling, refillable toiletries, or highlight green features.
 Work-from-anywhere stays – with more flexibility, people are booking Airbnbs for a few weeks or even months.

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Hosting in Ireland Isn’t as Easy as It Looks

Running a short-term let in Ireland can be brilliant — but it’s not just “easy money.” It’s guest communication, laundry, stocking toiletries, managing cleaners, and dealing with the unexpected.

That’s why many Irish landlords now use professional managers to handle the day-to-day, while still enjoying the higher returns.

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Final Word

Short-term lets in Ireland aren’t going anywhere. In fact, they’re becoming more popular — but also more competitive and more regulated. If you’re considering diving into the market, make sure your property is compliant, well-presented, and ready to deliver the kind of experience today’s guests expect.